~/consulting

Stop rebuilding the same study for every new market.

If your team produces market research on a schedule, the assembly is the constraint: pulling the data, building the competitor set, scoring the sites, drafting the deliverable. I build the system that runs that assembly end to end and delivers into the tools you already use. You still bring the judgment. You own the software when I'm gone.

See a live study first →

This is for you if
  • Your team produces market research on a schedule, rebuilding the same class of analysis for each new market
  • You want systems you own, not another SaaS subscription
  • You want the output to land in your CRM, GIS, and proposal template, not a chat window
  • You'd rather invest in an expert who ships than the cheapest quote
This isn't the fit if
  • You're shopping on price, not expertise
  • You're still searching for product-market fit
  • You want to rent hours or manage a contractor
  • You want a quick patch, not lasting infrastructure
The engagement

See what you're buying before you reach out.

No retainer to enter, no mystery scope. Everything starts with a fixed one-week Discovery: working software and a costed plan before you commit to a build.

Discovery · ~1 week
Strategy, design & prototype
$10,000fixed
Start here

A working prototype of your market-research workflow and a costed, phased plan for everything after.

Build · from Discovery
Full buildout
Confirmed, not estimated

The full system in milestones. Every price confirmed against the Discovery design; every payment tied to something you can see.

Partnership · ongoing
Ongoing partnership
Optional

Maintenance and guidance as work moves in-house. New projects scoped separately.

For comparison, a full-time research hire costs a year of salary before they've shipped anything. Discovery is $10,000, and you leave the week with running software.

Inside Discovery

What the first week gets you.

$10,000. One week. Four things you can point to.

01Peer consultation

A direct line to the engineer doing the work. No account managers, no game of telephone.

02A working prototype

You leave the week with running software: a real prototype of your market-research workflow, not a deck about one.

03A queryable map of your systems

A living map of your systems your team, and their AI tools, can query directly. It stays current as the software grows.

04A phased plan

A costed, milestone-by-milestone roadmap, so the build price is confirmed against a real design, not guessed.

Proof

I've built systems that run analysis at scale.

Market research is the same shape of problem: assemble the same class of analysis for one target after another. I've built marketing and advertising systems for hundreds of businesses, reliable in production and shipped on aggressive timelines. That is the muscle every engagement is built on. A few of the systems:

Internal ops · scale
Campaign ops across hundreds of businesses

An internal system that plans, launches, and manages marketing campaigns for hundreds of businesses from one place. One small team running many accounts without dropping the ball.

In production
Logistics · scale
Mail automation and tracking at scale

A FedEx integration that sends physical mail at scale and tracks every package through to attribution, turning direct mail into a measurable channel.

Live, end to end
Agentic AI · analytics
Daily campaign analysis, run by agents

An agentic system that reviews digital marketing campaigns every day and turns the data into specific recommendations users can act on right away.

Runs daily
Who you work with
Paul Lovy

You're hiring one engineer who ships.

I'm Paul Lovy. I built marketing and advertising systems for hundreds of businesses: the campaign systems, the mail automation, the agentic analytics, all of it in production on real timelines. Marketing and ad ops at real scale.

When you work with me, you talk to the person who writes the code, not an account manager who relays it. That's the whole product.

Start

Start with a conversation.

The fastest way in is an email. Tell me about the research your team produces and where the assembly piles up, and we'll see if Discovery is the right first step.

Prefer to send the details in one go?